数字媒体与人工智能融合下的新媒体形态及其运用研究

中图分类号：G206；TP3 文献标志码：A 文章编码：1672-7274（2026）01-0039-03

Research on New Media Forms and Their Applications under the Integration of Digital Media and Artificial Intelligence

CHEN Yunyun （JinkenVocational and Technical College，Nanjing211156，China）

Abstract： The deep integration of digital media and artificial intelligence technology is reshaping the underlying architectureand manifestation of the new mediaecosystem.Theentire processfrom information production to value realization has enabled artificial intelligence technology todrive structuralchanges in new media systems through core capabilities such as algorithm models and data mining.This technological integration not onlychanges the traditional way media content is produced，but also forms innovative breakthroughs in multiple dimensions such as data privacy and security protection.Therefore，this article provides a detailed analysis of the changes in the form of technologicalintegration，the chalenges andopportunities of newmedia development，and explores in depth how artificial inteligence technologycan deeply penetratevarious fieldsofdigital media，in order toachieve the highquality development of new media.

Keywords： digital media;artificial intelligence; newmedia

数字媒体是指通过数字化技术生成、存储、传播和消费的媒体内容，其中包括文字、图像、音频、视频等多种形式。（剩余4683字）