讲好新时代中国故事：拉萨旅游景点英语语言景观调研与对策研究

中图分类号：H315.9 DOI：10.12339/j.issn.1673-8578.2026.02.034

Telling China's Stories in the New Era：Research and Countermeasures on the English Linguistic Landscape of Tourist Attractions in Lhasa//LI Jiangke

Abstract：Drawingonlngusticlandscapetheory，tisaticlestematicallinvestigatestesatusofEnglishranslationattouist sitesinLsaTefingsaltreeufracuredaraivehinsauatetastingure-lddtesndiduate textmaintenance.Teseproblemsrflectunderlyingogitiveiasesanddilemmasinculturalraslation.Terefore，teticlepoos strategiessuchsablisngprofeioaltraslatiovoiteosuctingult-odlmmucatiotedi zingtranslationworkflos，iththeaimofsystematicallyenaningterossculturalnaativecapacityof“tllingChia’sstoris”.

Keywords：Lhasa;tourism translation;linguistic landscape ;cross-cultural communication; China's stories

0 引言

近年来，随着我国西藏旅游业的蓬勃发展，对西藏文化的国际传播提出了更高要求。（剩余3889字）