新质生产力助力全民健身服务场景质量升级的内在机理与实现通路

中图分类号：G80-05 文献标志码：A 文章编号：1006-7116（2026）01-0075-08

The internal mechanism and realization pathway of quality upgrade for the national fitness service scenario with the help of new quality productivity

TANG Shuhan， LI Rongri （InstituteofSports Economics Theory，East China UniversityofScience andTechnology，Shanghai 2O237，China）

Abstract：National fitness，asanimportantcormerstoneofChina's effrts toenhance people's physique，improve the health level of the whole people，and accelerate the construction ofa leading sporting nation，has gradually showing the problem of "supply and demand imbalance" emerging in the face of the people's increasingly diversified and personalized demand for fitness services，but the embed with new quality productivity is conducive to promote he improvement ofqualityand increase of efect forservice supply of nation fitness .Based on this，based on the internal mechanism of the new quality productivity to help the quality upgrade of the national fitness service scenario，the blocking barriers are primarily examined.The research believes that the qualityupgrade of national fitness service scenarios should drive the equalization of supplyand demand of service scenarios from the balance of "technology + facilities"，and help the accurate perception of the demand of physical service scenarios; the dual-coreof"guidance + organization" deepens the foundation for the cultivation of national fitness service scenarios，and promotes the accurate identification of the needs of social service scenarios; the "fitness + information"coordinates andaccelerates the integration and sharing of data in service scenarios，and help precise monitor of digital service scenario demand.

Keywords： social sports； national fitness; the new quality productivity; service scenario; quality upgrade

2023年“新质生产力”概念首次提出，强调以关键性、颠覆性技术突破抢占战略性新兴产业与未来产业新赛道，以提升自主创新能力。（剩余13928字）