时空维度下球迷与职业体育俱乐部价值共创的类型、困境与路径

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中图分类号：G812.16 文献标识码：A 文章编号：1006-2076（2026）02-0087-11

Abstract：Promoting the value co-creation between fans and presional sports clubs is thecore driving force for the high-quality development presional sports inthe new era.This studyuses methods suchas literature review and logical analysis to systematically explorethe diverse types，real dilemmas，andoptimization paths value co-creation betweenfans and pressonal sports clubs in the spatial-temporal dimensions.The research shows that the value co一 creationbetween fans and presional sports clubs is acomplex dynamic ecosystem influenced bythe interaction temporalrhythmandspatial field.The time dimensioncanbedivided into immediateco-creation，delayed co一 creation，and phased co-creation；in the spatial dimension，itcan be divided intoline physical space，online virtual space，and online-lie mixed spaceco-creation.At diferent dimensions，fansand pressional sports clubs exhibit diferent characteristics in terms resource integration，power structure，and institutional logic.The real dilemmas value co-creation between fans and presional sports clubs stem from the systemic imbalance caused by the interweaving timeandspace，mainly manifestedasthe breakage thevalue chain，the imbalance spatial power，and the lag institutional governance.Basedon this，this studyproposes the folowing optimization paths： constructing aglobal-flowing resource transformation system to break the value circulation chain；improving institutionalized power sharing mechanism to promotein-depth collaborative govermance；creating a localized institutional collaborative environment to lay a solid foundation for long-term development.

Keywords：spatial-temporal dimensions；valueco-creation；fan participation；presional sports club；digital transformation； fan relationship

党的二十大报告提出“坚持人民至上”“共建共治共享”的新时代治理理念，为职业体育治理体系和治理能力现代化指明了根本方向。（剩余18395字）